Slide 1

Case Study 2

Proteas cricket: Incoming 2021 Tour

Seeing what “Protea Fire” is all about

Summer in South Africa wouldn’t be the same without an incoming cricket tour with the Proteas taking on one of their global rivals. It’s a South African institution that Seb4Vision is proud to be a part of every year. It gives us the opportunity to showcase our innovation, especially with our augmented and virtual offerings. Like the recent 2021 summer tours when Pakistan and Sri Lanka visited our shores.

Services Used

Augmented Reality

Virtual Reality

"Within this past cricket season the Seb4Vision team have provided excellent service in the manner in which they have delivered to our business needs. Their efforts to go above and beyond the call of duty have not gone unnoticed. They carry a caliber of skilled operators who are prepared, punctual and are always willing to collaborate with the SuperSport team. They are constantly innovative in their delivery using modern technology to ensure we deliver world class productions."

Technical Details

A new era of transformed advertising is taking over the scene of both traditional television, and the new and increasing age of streaming, where internet subscribers of the game are consumers of the products that we’re advertising virtually. Augmented reality in this context of production ensured that the recent tours were world-class events, meeting a world standard when it comes to hosting high quality television
matches, internally and to the watching world. The virtual and augmented reality product is set-up extensively to ensure accurate feedback and tracking of data, which is then dressed into beautifully designed graphics for the viewer.