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Case Study 1

Soweto Derby

Get even closer to Mzansi’s biggest football clash

Domestic sporting events don’t get much bigger than the Soweto Derby – Orlando Pirates vs Kaiser Chiefs. It’s a match that is watched and loved by millions of South Africans. It’s a great opportunity to enhance their viewing experience by offering them the best Seb4Vision has to offer. We added to the on-field spectacle by using the data for and from the match and turning it into graphics that’s just as beautiful as the beautiful game, easy to read and a delight to look at.

Services Used

On-Air Graphics

Data Analysis

“Hi Khulile, TK was exceptional tonight in the match between Sundowns v CT City. I hope he keeps it up. He communicated so effectively. He did proper prep that we require, he understood the storyline well and thought about relevant graphics and offered right on time! . An outstanding performance!.”

Technical Details

Our in-house software is merged to broadcast on-air SD graphics which is then merged with our augmented and virtual reality products.

This is done through the configuration of our shooting cameras, data tracking software (and its sub-component cameras), calibration to enforce accuracy of

data feeds, and a mash of integration software, finally producing a holistic product offering.

Virtual fan reactions and interactions are also interlinked and interfaced through independent platforms such as Twitter & Microsoft Teams to tell a story that is combined with a broadcasting look and feel to have a new age edge on the air.